Point B’s offers media and entertainment consulting to help clients expand their business, compete more capably, develop and launch new products, leverage new technology, and deliver rich customer experiences. With our broad cross-industry expertise, we help drive superior customer experiences across channels.
Digital & Mobile Applications
Global media and entertainment companies look to Point B for our expertise in digital and mobile applications in an omnichannel world. We develop digital and mobile applications that elevate the business value of our clients’ application portfolios, build customer engagement, and grow profitability.
Strategy & Planning
Media and entertainment companies are continuously adapting to demand and how content is consumed. We bring 20 years of successful execution to helping our clients stay ahead of competitors by developing strategic plans for their most important initiatives—including mobile,digital, IT departments, data centers, consumer products, customer engagement and talent recruitment.
Product Launches that Work
Point B gets new products off to the right start—from developing a well-defined product vision to providing clear direction during the development cycle for a timely launch. We also act as an independent advisor on product release dates, product prioritization, investments and financial trade-off decisions.
Vendor Selection & Management
We develop clear, meaningful criteria to ensure the best vendor selection—assessing technical experience, talent, vendor capacity and cultural alignment. We also play an active role in seeing these key relationships through to success for our clients.
Winning with Iterative Development
Software at media and entertainment companies requires continuous enhancement and innovation to stay on top of consumer demands. We work with our clients to unlock their productivity and hidden capacity using Agile techniques that can be especially valuable when iterative and frequent software releases to the market are required.
Corporate Responsibility as a Strategic Lever
Social and environmental responsibility programs can help companies create a competitive edge. We help our clients use the lens of the triple bottom line (people, planet and profit) to engage customers, employees and community; market new products and services; rationalize supply chains; and prepare and adapt to unforeseen market turbulence.
How We Help
Helping a Leading Entertainment Company Get Big Results
Using Agile to Shift from “Order Taker” to “Product Innovator”
Turning Unknown Users into Known Customers
The Art of Rapid, High-impact Change
Gaining a 360 Degree View of the Customer