Navigating today’s transforming business landscape is overwhelmingly complex. Ground yourself in human needs and free yourself to think bigger.
Point B embeds Design Thinking practices and mindsets in solutions to lead clients from initial exploration to operational execution.
Strategy & Innovation
For organizations seeking new sources of revenue, our "Growth Gap" methodology helps you understand your innovation needs with more clarity. We help you close that gap by building the capacity and culture to innovate internally, or partner with others (including your customers) to innovate collaboratively.
Customer expectations are constantly evolving, demanding more from digital experience. Through purposeful design and compelling storytelling we create experiences to deliver brand promises, build trust and loyalty, and increase audience engagement.
Future of Work
Leverage collaboration and creativity to transform your workplace into an evolving and flexible environment that enables the flow of ideas and knowledge and allows employees to focus on your organization’s most important initiatives.
Design Thinking Training
We specialize in training clients on how to bring Design Thinking into their organizations. We leverage the LUMA training system, which provides proven frameworks in easy to use training and toolkits that accelerate adoption.
How We Help
Leveraging Brand to Inspire Company Transformation
Design Thinking: Creating A New Patient Experience
Leading a Digital Brand Evolution for Jenny Craig
Taking a Loyalty Program to the Next Level
Accelerating New Business Launches